On January 2015, the Carry On Friends podcast was launched with a simple yet powerful goal: to amplify the voices and stories of Caribbean people, particularly those of us navigating life as part of the diaspora. What started as a passion project to connect with our heritage has grown into something far greater—a platform that celebrates, preserves, and evolves the Caribbean identity.
Now, as the podcast celebrates 10 incredible years, I am proud to share an update to the purpose, vision, mission, and core values that I hope will take us through the next 10 years of Carry On Friends. This moment isn’t just about looking back at what has been built—it’s about looking forward and inviting you to join me in embracing the next chapter.
Why Now?
For over 10 years, I have had earlier iterations of these guiding principles but they’ve never been explicitly shared with you, the community. The 10th anniversary of the launch of the podcast feels like the perfect time to change that. Sharing the purpose, vision, and core values isn’t just about transparency—it’s about deepening the connection with you and inviting you to walk this journey together.
Our Purpose: Our Stories, Our Legacy, Our Strength
Carry On Friends exists to celebrate and amplify Caribbean culture, uniting generations and preserving our shared heritage through stories and community.
This purpose is rooted in the belief that our stories—whether from the Caribbean countries or the diaspora—are powerful tools for connection, understanding, and progress. It’s about honoring our legacy while building strength for the future.
Our Vision: More Than One Story
Carry On Friends aims to lead the way in showcasing Caribbean culture and connecting the diaspora through storytelling and innovation.
The Caribbean identity is multifaceted, with countless stories that deserve to be told. This vision reflects our commitment to representing those diverse narratives authentically while finding innovative ways to connect and empower the diaspora.
Our Mission: Where Culture Lives
Carry On Friends creates engaging multimedia content, design products, and provides services that represent, celebrate, and uplift Caribbean culture worldwide.
Carry On Friends has always been more than a podcast. It’s a platform where culture comes to life—through episodes, products, events and other initiatives. Whether you’re rediscovering your heritage or exploring it for the first time, there’s something here for everyone.
Our Core Values
At the heart of everything we do are these five principles:
- Boundless Curiosity
We are fueled by a passion for discovery—eager to learn, grow, and explore new ideas that enrich our understanding of the world and our ability to innovate. - Authentic Storytelling
We are committed to sharing real, unfiltered narratives that reflect the resilience, joy, and complexity of the Caribbean experience—both within the region and across the diaspora. - Action for Impact
We inspire meaningful contributions that leave a positive mark in the Caribbean diaspora, the Caribbean region, local communities, and the world. - Innovation and Evolution
We embrace change and new ideas, striving to improve, create, and lead across every aspect of our work, while respecting the foundations of who we are. - Joyful Representation
We showcase the beauty, strength, and joy of the Caribbean experience, reminding everyone that our culture is a source of pride and inspiration.
Looking Ahead: Join Us in the Next Chapter
As we mark this milestone, I am filled with gratitude for the community that has grown around Carry On Friends. Whether you’ve been here since the very first episode or are just discovering us, your support has made all the difference.
In the coming years, Carry On Friends will continue to expand its reach, connect with more of the diaspora, and explore even more innovative ways to celebrate our heritage. But most importantly, Carry On Friends will continue doing what it has always done: sharing stories that matter and building connections that last.
How You Can Celebrate With Us
- Wear Your Pride:
Support Carry On Friends by purchasing merchandise from our store. Whether it’s for yourself or as a gift for someone who loves Caribbean culture, your purchase helps us continue to share our stories and preserve our heritage. - Join the Community:
Sign up for one of our paid memberships to access exclusive content, connect with like-minded individuals, and support our mission. You can also gift a membership to someone who would love to be part of our growing community. - Make a Difference:
If you believe in our mission and want to help amplify Caribbean voices, consider making a donation. Your support helps us create impactful content, build meaningful connections, and reach even more people with the beauty of Caribbean culture.
Thank you for being part of this journey. Here’s to the next 10 years of Carry On Friends—where culture lives, and stories thrive.
