Ashless Douglas of MerchCarnival on the Carry On Friends Podcast

COF 059: Building a Successful Online Business with Ashlee Douglas of MerchCarnival

April 4, 2017/Kerry-Ann/,

Ashlee Douglas is the founder of MerchCarnival, an online platform that connects fans to Caribbean Culture and the Carnival Experience. In this episode, Ashlee shares some of the strategies, challenges and lessons she’s learnt on the way to becoming a successful online business.

Some points of discussion include:

  • Should you open a store on Esty or StoreEnvy or should you have you own site?
  • How is inventory an asset?
  • Shipping rates
  • The importance of high quality photos and copy.
  • Setting business goals
  • Scaling your online store
  • Managing your time

 

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Kerry-Ann

Kerry-Ann Reid-Brown is Founder & host of Carry On Friends one of the first podcasts dedicated to the Caribbean American Experience. She is leading the way for Caribbean Podcast as the founder of Breadfruit Media, the first Caribbean podcast production company; and founder of the Caribbean Podcast Directory a place to discover podcasts by people of Caribbean Heritage.